Ned Scharff has decades of experience in developing and articulating strategic themes and leadership messages for businesses and nonprofit organizations. He is a prolific speechwriter, ghostwriter and writer/editor of press releases, marketing and pitch materials, investment presentations, annual reports, websites and grant applications.
As head speechwriter at Merrill Lynch & Co. from 1990 to 1999, he worked with three chief executive officers and an array of other senior executives, helping them convey the firm’s strategic priorities and business principles to clients, employees, policy-makers and the general public. Prior to that, he was a vice president at Abernathy/MacGregor Group, a premier strategic communications firm specializing in financial and investor communications.
His earlier career in journalism included several years as assistant managing editor of Institutional Investor magazine, staff writer at Time and Money magazines and reporter at The Washington Star. In addition, he is the author of Worldly Power: The Making of the Wall Street Journal (Beaufort Books/New American Library), which was named one of Business Week’s ten best business books in 1986.